On the surface, this sounds like a good rule. However, in context, this philosophy made the laws against wearing an unearned military medal unconstitutional.
Although I can understand where this ruling comes from, I think I agree with the dissenters:
Dissenters from Monday’s ruling said falsely wearing medals is conduct, not speech, and is potentially more harmful than lying about them.
“The wearing of an unearned medal dilutes the message conveyed by the medal itself,” making the public less likely to accept the legitimacy of any medal, said Judge Jay Bybee, who was joined by Judges N. Randy Smith and Paul Watford. “The lie here is told in a more effective way.”